The pharmaceutical industry is fiercely competitive, with companies constantly seeking to win in the marketplace. Pharma competitive intelligence is a decision-making tool, and it plays a crucial role in shaping…
Strategies to Optimize Pharma Competitive Intelligence for Maximum ROI Competitive intelligence (CI) is a widely used decision-making tool in the biopharma industry. In order to seek competitive advantage, pharma and…
Key Strategies for Conducting Efficacious Competitor Analysis in the Pharma Industry Competitor analysis is frequently performed in the pharma industry for a variety of reasons, and a robust knowledge of…
Leveraging Sales Force Competitive Intelligence for Strategic Advantage in Pharma and Medical Devices Sales force intelligence, which is technically a subset of field force intelligence, is an example of benchmarking.…
How to Enhance Predictive Power in Pharmaceutical Competitive Intelligence for Better Decision-Making The pharmaceutical industry routinely uses competitive intelligence (CI) to monitor competitors, the market and the broader macro environment.…
Pharma and Diagnostics Competitive Intelligence: How to Anticipate Future Competitive intelligence (CI) is a commonly used decision-making tool in the pharmaceutical industry for seeking competitive advantage. It is often forward-looking…
Competitive intelligence (CI) seeks to provide competitive advantages to companies. It is one of the myriads of tools prevalent in the pharma and healthcare industry for making informed decisions and…
How to Effectively Utilize Biosimilars Competitive Intelligence for Pharma Industry Success Are companies leveraging biosimilars competitive intelligence maximally? A myriad of economic and patients’ benefits arguments could be made for…