Practitioner’s guide to competitive intelligence (CI) in the pharmaceutical, biotechnology, diagnostics and medical devices sectors. Get acquainted with state-of-the-art concepts and practices to make optimal decisions.

10 Critical Issues That Undermine the Effectiveness of Pharma Competitive Intelligence Programs

Pharma Competitive Intelligence: Warning Signs of Subpar Intelligence In the fiercely competitive pharmaceutical landscape, comprehensive and strategic competitive intelligence (CI) is crucial for success. Pharmaceutical companies rely on gaining insights…

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Sales force competitive intelligence in the pharmaceutical and medical devices industry

Leveraging Sales Force Competitive Intelligence for Strategic Advantage in Pharma and Medical Devices Sales force intelligence, which is technically a subset of field force intelligence, is an example of benchmarking.…

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